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Ninja Selling

by Larry Kendall · 2024 · 344 pages

4.71· 626 ratings

Businessbook summaryKendall
Key Insights · 8 min

Ninja Selling

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Master Your Mind: The Foundation of Ninja Selling

"The quality of my life is determined by the quality of my thinking." Control your thoughts and energy. Ninja Selling begins with personal mastery, emphasizing the importance of controlling your thoughts and energy. This involves practicing daily gratitude, positive reading, and affirmations to program your reticular activating system (RAS) for success. By focusing on what you want rather than what you don't want, you can expand your opportunities and achieve better results. Develop a positive mindset. The Ninja approach teaches you to: By mastering your mind, you create a foundation for succe

Lesson 1: Master Your Mind: The Foundation of Ninja Selling

Larry Kendall reveals how the stories we tell ourselves shape outcomes as powerfully as external reality. In Ninja Selling, this psychological insight becomes a practical tool: change the narrative, change the result.

Lesson 2: Create Value Through Problem-Solving, Not Selling

This principle from Ninja Selling is backed by Larry Kendall's extensive research and real-world examples. Understanding it deeply can shift how you approach decisions, relationships, and long-term planning in meaningful ways.

Lesson 3: Implement the Ninja Nine: Daily and Weekly Success Habits

This principle from Ninja Selling is backed by Larry Kendall's extensive research and real-world examples. Understanding it deeply can shift how you approach decisions, relationships, and long-term planning in meaningful ways.

How to Apply Ninja Selling's Lessons

The real value of Ninja Selling lies in its applicability. After reading, the most important step is identifying which of Larry Kendall's principles speak most directly to your current situation.

Consider keeping a journal while reading — noting where the ideas challenge your current approach and where they confirm what you already suspected. The friction of your own resistance often points to the most important insights.

Key Quote

"Master Your Mind: The Foundation of Ninja Selling" — Larry Kendall, Ninja Selling

About the Author

Larry Kendall is the author of Ninja Selling. The book reflects years of research, observation, and synthesis of evidence from multiple disciplines.

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