Social media's relationship with conspiracy theories is complex — negative in many ways but not uniformly. Understanding the nuances enables smarter choices.
Social Media Behaviors That Worsen Conspiracy Theories
Passive consumption: Scrolling without interaction — most strongly associated with worse conspiracy theories
Upward social comparison: Comparing your life to idealized portrayals of others
Doomscrolling: Consuming distressing news content without breaks
Late-night use: Disrupts sleep, which directly worsens conspiracy theories
Social Media Behaviors That Help Conspiracy Theories
Active, genuine connection: Meaningful interaction with others — benefits comparable to in-person connection
Seeking support: Communities for people managing conspiracy theories reduce isolation
Educational content: Learning about conspiracy theories reduces shame and increases coping
Building a Healthy Social Media Relationship for Conspiracy Theories
- Audit your feed: unfollow accounts that consistently worsen conspiracy theories
- Set time limits and device-free zones
- Notice your emotional state before, during, and after use
- Prioritize active over passive use