Coaches counsel individuals as they work toward and fulfill their goals . Life coaches and career coaches help people identify, pursue, and achieve their objectives—often in the professional domain but in others as well—with a results-driven, action-oriented approach.
When Coaching Becomes Part of Your Identity
Living with coaching over time can lead to a fusion of identity and diagnosis. You may find yourself thinking "I am coaching" rather than "I have coaching." This identity fusion has significant consequences:
- Reduces motivation (why try if this is just who I am?)
- Increases shame and stigma internalization
- Makes recovery feel like losing part of yourself
- Limits how others see you (and how you see yourself)
Reclaiming a Multidimensional Identity
Your identity is vastly larger than coaching. A powerful exercise: complete this sentence 20 times with anything other than your struggles:
"I am someone who ___________"
Values, roles, relationships, interests, history, capabilities — all form your identity.
Coaching as One Chapter, Not the Whole Story
Narrative therapy offers a powerful reframe: coaching is one story in a much larger life narrative. You are the author, not the character defined by struggle.
Externalizing the problem: Practice talking about "Coaching that visits me" rather than "my Coaching." This linguistic shift creates psychological distance and agency.
Building Identity Beyond Coaching
- Invest in relationships that see your full self, not just your struggles
- Pursue interests unrelated to mental health — art, sport, learning, creativity
- Find meaning — purpose larger than symptom management provides identity anchor
- Contribute to others — giving to others builds positive identity components
- Celebrate growth — document how you've changed, overcome, adapted
The Strengths That Coaching Builds
Many people find that navigating coaching develops genuine strengths: deep empathy, resilience, self-awareness, creativity, and a hard-won wisdom about what matters in life.