What's Your Dream?

“ The paradox of our dreams is that the thing we most want in life is often the thing we are most afraid of doing. ” e.style.display='none');if(typeof getContentsSections==='function')setTimeout(getContentsSections,50)" /> Simon Squibb asks thousands of strangers one question: "What's your dream?" The word matters. Goals are binary — pass or fail — and expire at year's end. Resolutions dissolve when willpower fades. But a dream is engineered for survival: big enough to contain failure, outlast bad years, and accommodate career pivots. No annual review will tell you your dream performance was s

Lesson 1: Ask 'What's your dream?' — not your goal, not your plan

One of the most counterintuitive ideas in What's Your Dream?: knowing when to stop is as important as knowing when to push. Simon Squibb argues that the clearest path to failure is an inability to define what 'enough' looks like for you personally.

Lesson 2: Your Porsche will own you — possessions are dream killers

This principle from What's Your Dream? is backed by Simon Squibb's extensive research and real-world examples. Understanding it deeply can shift how you approach decisions, relationships, and long-term planning in meaningful ways.

Lesson 3: Mine your deepest pain — it's the GPS for your purpose

This principle from What's Your Dream? is backed by Simon Squibb's extensive research and real-world examples. Understanding it deeply can shift how you approach decisions, relationships, and long-term planning in meaningful ways.

How to Apply What's Your Dream?'s Lessons

The real value of What's Your Dream? lies in its applicability. After reading, the most important step is identifying which of Simon Squibb's principles speak most directly to your current situation.

Consider keeping a journal while reading — noting where the ideas challenge your current approach and where they confirm what you already suspected. The friction of your own resistance often points to the most important insights.

Key Quote

"Ask 'What's your dream?' — not your goal, not your plan" — Simon Squibb, What's Your Dream?

About the Author

Simon Squibb is the author of What's Your Dream?. The book reflects years of research, observation, and synthesis of evidence from multiple disciplines.